Digital Marketing Manager
We are looking for an experienced and result-driven Digital Marketing Manager to join our awesome marketing team! As a Digital Marketing Manager, you should have in-depth marketing experience and a passion for digital technologies. You will work closely with different teams to ensure consistency through all digital marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence.
Digital marketing strategies are extremely important for our company's success, so your role will play a crucial role in achieving our business goals and objectives.
We are expecting you to have experience and a big passion for digital technologies and utilizing different digital marketing channels.
Outline
The Digital Marketing Manager will support business units in achieving their overall digital goals by executing digital marketing campaigns that would yield the best results.
Responsibilities
Build our digital marketing roadmap with the use of Big Data
Manage all digital marketing channels (e.g. website, blogs, emails) to ensure brand consistency
Measure ROI and KPIs and prepare the return on ad spend
Work with different teams to develop specific campaigns to create and maintain high levels of customer interaction
Manage and improve online content, considering SEO and Google Analytics
Work with marketing team to forecast sales performance trends and act proactively to increase our market segment
Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies
Motivate digital marketing team to achieve goals
Stay up-to-date with the latest technology and best practices
Build, plan and implement the overall digital marketing strategy
Organize and lead digital marketing team
Research competition, investigate benchmarks and provide suggestions for improvement. Work closely with data team to optimize the company’s data for marketing needs
Lead projects that span across multiple departments
Create and be able to present to stakeholders in a clear and concise manner
Requirements
2-3 of experience as a Digital Marketing Manager
5 of experience in developing and implementing digital marketing strategies
5 years of hands-on experience with SEO, Google Analytics and CRM software
Basic knowledge of web design procedures
Sense of ownership and pride in your performance and its impact on company’s success
Critical thinker and problem-solving skills
Team player
Great interpersonal and communication skills
Proven work experience as a Digital Marketing Manager
Demonstrable experience in designing and implementing successful digital marketing campaigns
Solid knowledge and experience of online marketing tools and best practices
Excellent analytical and project management skills
Strong team management and communication (written and verbal) skills
MA in Marketing, Digital technologies or similar relevant field
U-Haul Offers:
Full Medical coverage
Prescription plans
Dental & Vision Plans
New indoor fitness gym
Gym Reimbursement Program
Registered Dietitian Program
Weight Watchers
Onsite medical clinic for you and your family
Career stability
Opportunities for advancement
Valuable on-the-job training
Tuition reimbursement program
Free online courses for personal and professional development at U-Haul University®
Business and travel insurance
You Matter Employee Assistance Program
Paid holidays, vacation, and sick days
Employee Stock Ownership Plan (ESOP)
401(k) Savings Plan
Life insurance
Critical Illness/Group Accident
24-hour physician available for kids
MetLaw Legal program
MetLife auto and home insurance
Mindset App Program
Discounts on cell phone plans, hotels, and more
LifeLock Identity Theft
Savvy consumer wellness programs - from health care tips to financial wellness
Dave Ramsey’s SmartDollar Program
U-Haul Federal Credit Union
Wellness Program
U-Haul is an equal opportunity employer. All applications for employment will be considered without regard to race, color, religion, sex, national origin, physical or mental disability, veteran status, or any other basis protected by applicable federal, provincial, state, or local law. Individual accommodations are available on requests for applicants taking part in all aspects of the selection process. Information obtained during this process will only be shared on a need to know basis.